Google's Pagerank And Beyond : The Science Of Search Engine Rankings (Record no. 72326)

000 -LEADER
fixed length control field 01968nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140520s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780691152660
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 005.74
Cutter Lan/Mey
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Langville, Amy N.
245 ## - TITLE STATEMENT
Title Google's Pagerank And Beyond : The Science Of Search Engine Rankings
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Jersey
Name of publisher, distributor, etc Princeton University Press
Date of publication, distribution, etc 2006
300 ## - PHYSICAL DESCRIPTION
Number of Pages x;224p.
Other physical details 7.5x10.5
Dimensions hb
520 ## - Remark
Summary, etc Why doesn't your home page appear on the first page of search results, even when you query your own name? How do other web pages always appear at the top? What creates these powerful rankings? And how? The first book ever about the science of web page rankings, Google's PageRank and Beyond supplies the answers to these and other questions and more. The book serves two very different audiences: the curious science reader and the technical computational reader. The chapters build in mathematical sophistication, so that the first five are accessible to the general academic reader. While other chapters are much more mathematical in nature, each one contains something for both audiences. For example, the authors include entertaining asides such as how search engines make money and how the Great Firewall of China influences research. The book includes an extensive background chapter designed to help readers learn more about the mathematics of search engines, and it contains several MATLAB codes and links to sample web data sets. The philosophy throughout is to encourage readers to experiment with the ideas and algorithms in the text. Any business seriously interested in improving its rankings in the major search engines can benefit from the clear examples, sample code, and list of resources provided. * Many illustrative examples and entertaining asides * MATLAB code * Accessible and informal style * Complete and self-contained section for mathematics review
546 ## - LANGUAGE NOTE
Language note ENG
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Google
Topical term or geographic name as entry element Internet
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Full call number Barcode Date last seen Koha item type
          Book HBCSE HBCSE Computer 2014-05-20 005.74/Lan/Mey 16159 2014-05-20 Book

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