The Total Survey Error Approach (Record no. 84843)

000 -LEADER
fixed length control field 01760nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160718b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780226891286
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 300.723
Cutter Wei
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Weisberg, H F
245 ## - TITLE STATEMENT
Title The Total Survey Error Approach
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chicago
Name of publisher, distributor, etc The University of Chicago Press
Date of publication, distribution, etc 2005
300 ## - PHYSICAL DESCRIPTION
Number of Pages ix; 389p.
Dimensions 9x6
520 ## - Remark
Summary, etc In 1939, George Gallup's American Institute of Public Opinion published a pamphlet optimistically titled "The New Science of Public Opinion Measurement". At the time, though, survey research was in its infancy, and only now, six decades later, can public opinion measurement be appropriately called a science, based in part on the development of the total survey error approach. Herbert F. Weisberg's handbook presents a unified method for conducting good survey research centered on the various types of errors that can occur in surveys - from measurement and nonresponse error to coverage and sampling error. Each chapter is built on theoretical elements drawn from specific disciplines, such as social psychology and statistics, and follows through with detailed treatments of the specific types of errors and their potential solutions. Throughout, Weisberg is attentive to survey constraints, including time and ethical considerations, as well as controversies within the field and the effects of new technology on the survey process - from Internet surveys to those completed by phone, by mail, and in person. Practitioners and students will find this comprehensive guide particularly useful now that survey research has assumed a primary place in both public and academic circles.
546 ## - LANGUAGE NOTE
Language note ENG
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social surveys
Topical term or geographic name as entry element Social sciences- Research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Full call number Barcode Date last seen Koha item type
        Book HBCSE HBCSE Social Science 2016-07-18 300.723 Wei 23308 2016-07-18 Book

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